Hyundai just announced a major step forward in its electrification effort after investing billions of dollars into future technologies and a new battery plant in Georgia!
The Korean manufacturer is quickly emerging as one of the fastest-growing brands in the industry, with a diverse and disruptive set of offerings under its belt. It has also embraced the era of sustainability and electric mobility with a growing number of plug-in hybrids and full-fledged EVs (Ioniq 5, Kia EV6, Kona Electric) currently on sale.
However, Hyundai plans to go even bolder and make additional EV and battery production investments. The biggest takeaway of the EV push is a large-scale $5.54 billion fund for building an industry-leading battery and electric vehicle manufacturing plant in Georgia, US.
The facility will be built on an earmarked 2,923-acre site in Bryan County and should roll out over 300,000 vehicles annually by 2025. Factory amenities will include technologies such as connected, automated, and flexible assembly lines — beneficial for building more competitive and valued products for the consumer.
“The Group will strengthen our partnership with U.S. public and private entities to offer innovative products and mobility solutions to our valued customers in the U.S. while supporting global carbon neutrality efforts,” said Euisin Chung, Executive Chair of the Hyundai Motor Group.
Along with the strategy towards electrification, Hyundai will also accelerate efforts driving the technology side of things, such as Artificial Intelligence, robotics, autonomous driving tech, and shared mobility platforms. For instance, the group recently acquired world-leading robotics firm Boston Dynamics to create a range of unique personal mobility solutions to make people’s lives easier and become a leading global solutions provider.
In addition, the brand also shook hands with another Boston-based company, Motional, to test and roll out a future app-based robotaxi service. Much like conventional ride-sharing platforms Uber and Lyft, these systems should greatly reduce the burden and cost on consumers by greatly reducing costs and emissions and improving last-mile connectivity.
If that doesn’t impress you, Hyundai will also invest in advanced air mobility (AAM) or eVTOL to beat rush hour traffic and integrate it with the existing public transportation system to make it accessible.
We might finally be on a path to acquiring our flying cars like Marty McFly. Sign us up right now!
Exciting times ahead for Hyundai and its subsidiaries!
